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For most people, searching the internet for a product or service, usually involves going to a search engine such as Google, typing in a keyword, and waiting for a list of results to be returned. For, 99.9% of people using a search engine, they have no idea why ‘that’ specific list of search results was returned in ‘that’ particular order. And that’s okay. Most of us have a car and we don’t necessarily need to understand how it works, we just know how to use it. Our mechanics take care of any problems the car may have. When it comes to having your website show up in the search results, The SEO Guys are your mechanic for the search engines.
You may have heard, in the last two months, there were a couple of interesting stories in the news regarding the biggest Search Engine, Google, and how companies were ‘caught’ trying to manipulate the results. Companies such as, JC Penny, Overstock.com and Forbes were suspected, (or their respective SEO companies), of using unscrupulous techniques to help manipulate the search results. Consequently, those companies received a penalty from Google. In other words, if JC Penny ranked number one for ‘bedding’ before being caught, then that ranking was adjusted to number 70, after being caught. This was an example of just one keyword, there were many more. How would your business be impacted, if one day your prospective customer could no longer find you?
Since the world of ‘search’ is constantly changing, it’s hard to keep track of all the right and important things you can do to help your website rank in the search engines. For us, it’s just a typical day at the office. Not only do we do Search Engine Optimization for our clients, we do it for ourselves. We don’t take lightly the ranking of our own website. We guarantee we wouldn’t do anything differently to rank your website than what we do for our own. It can be frustrating trying to get your website to rank in the search engines for keywords other than just your company name. The SEO Guys can help your company get found.
You probably already use the services of an accountant to look after your finances and taxes. You likely have used the services of a lawyer, for contracts and other legal questions. These specialists are necessary to any business. So, it just makes sense to use the speciality services of an SEO company to help with your company’s website ranking in the search engines. Let’s face it, your website is probably one of the first ways in which your next customer will find you. Why not increase your chances? Our name says it all. Give The SEO Guys a call today, we can help.